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"Acai Berry Exposed" from News6Report.com?

I came across an article about the Acai Berry for weight loss at http://www.news6report.com/.

Now if you take this website at face value, it appears to be an article about Acai for weight loss, written by a news organization. But is this really the case? Or is "news6report" the legal name of the company that is purposely marketing this Acai Berry product?

If the latter is true, then isn’t this a very deceptive form of advertising?

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Gary Y Says, in 3-16-2010 at 00:57:35 from 0.0.0.0

Michael, welcome to the world of PR and the media.

The whole article is a bigger scam then it claims to expose.

Acai does nothing for weight loss, and is no more nutritious then cranberry or blueberry.

Well spotted.

dave Says, in 3-16-2010 at 00:57:35 from 0.0.0.0

There’s plenty of websites that say "Acai has been linked to scams, but THIS website is genuine and can be trusted!"

Of course they’re all scams. The false news report scam has been going for years, even now, full page adverts in newspapers have to have the title ‘advertisement’ if it resembles a news item (though not on the web clearly!)